Welsh Government

Small Farms, Big Futures

Recruitment drive for the new agri-environment scheme.

Sustainability & Environment36–4546–5556–6565+Scanned 2026-03-01AI confidence 64%

Campaign performance

CTR (%)ClicksLikesSharesReachImpressionsWatch time (s)Link visitsConversion rate (%)

Survey / interview findings, emotional response, memorability, trust, comprehension, behavioural intent

Closing the feedback loop: verified post-launch evidence improves how future campaigns are analysed.